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  • The Event object enables you to feed data to MOCA Analytics.
  • The Event API captures and transmits to the cloud the flow of arbitrary events associated with the app.
  • A single event object represents the record that indicates that something has happened.
  • Such as App started, Push notification received, Beacon detected, etc.
  • There are three types of events:
  • Predefined – tracked automatically by the SDK
  • Standard – Industry standard predefined app events
  • Custom – Configurable tracking of app events